PRIMARY OBJECTIVES

• Developing strategies and tatics to boost the company’s reputation and drive qualified traffic
• Play a crucial role in achieving AeonEshop business goals and objectives by building Marketing strategy & lead the marketing team to effectively executive activities, promotion, advertisement.
• Apply digital tools & tatics to drive traffic to company pages and accumulate loyal customers database.
• Plan & lead mid to long term marketing strategy to gain trust & strong bond with Aeon customers.
• Cooperate with internal & external marketing team to plan, develop and implement all aspects of digital marketing strategy to reach more customers, achieve more revenue, and build stronger relationships with our customers/partners.

1. Marketing Strategy to enhance customers’ engagement
– Continuously analyze PEST, SWOT, company, target customers, competitors to clearly understand current situation.
– Plan & propose 4P strategy, marketing calendar, promotion campaigns to achieve company goals.
– Develop & manage social networking channels: Facebook, tiktok, zalo, YouTube, Instagram, …
– Utilize all owned, earned & paid media to effectively & efficiently reach KPIs & objectives.

2. Lead marketing team to achieve KPIs
– Leading & developing the team to effectively working toward common goals.
– Setting KPIs, Goals, Objectives & guide the team to achieve these targets.
– Cooperate with internal & external teams to accomplish company missions and projects.
– Nurture learning & developing spirit among team.

3. Develop & optimize current & future Ecommerce platforms
– Analyze & optimize current platform: UX UI, front-end, back-end & customer purchasing process.
– Take part in projects to build & develop new platform follow company direction.
– Cooperate smoothly with payment, delivery & other service partners to bring all-rounded experience to customers.
– Integrate & utilize supporting system & tools such as CRM, to maximize customer life time value
– Development plan according to each specific stage to assess the level of each campaign.

4. Control Marketing budget & expenses to reach target operating income
– Regularly review & revise contracts, agreement with agencies & partners in order to maximize efficiency & ROI.
– Control marketing budget and other related expenses to achieve target operating income.
– Utilize all owned & earned media to reduce dependence on paid media.

• Bachelor Degree in Business or Marketing
• Above 4 Years experience in Marketing or similar position
• Good English is a must
• Team-Oriented, Goal-Oriented, Customer-Oriented
• Good planning skills
• Good communication skill
• Work well under pressure

BENEFITS

• 13 month salary
• Performance bonus
• Transportation allowance
• Premium healthcare
• Full salary social insurance
• Meal at canteen
• Phone allowances
• 1 days work from home per week (after probation)
• 12 days annual leaves
• Many opportunities of development (transfer, promote)
• Training and learning development;